How much does a corporate video cost in Latvia?

What makes up the cost of a video?

Every video goes through the same stages. Each one takes time, and time is what you pay for:

1. Pre-production: the goal, the script or the questions, a storyboard, casting, the location and the schedule. The more people and places involved, the more planning hours.
2. Filming: hours on set, the size of the crew, the number of cameras, light and sound, plus the time to set up and pack down.
3. Location: a studio has light and sound ready; on location you pay for travel, setup, any permits and the time lost to noise.
4. Editing: assembling the material, cutting, cleaning up the sound, colour, titles and music. This stage often takes longer than the filming.
5. Graphics and extras: animation, subtitles, language versions, music licences and voice-over, each with its own hours.
6. Revisions and delivery: rounds of changes, and a version for each platform.

Length matters less than many people expect. A two-minute promo with a script, actors and graphics can cost more than a ten-minute interview filmed in one take.

The biggest hidden cost is an unclear goal. It leads to re-shoots and extra revision rounds that nobody budgeted for.

How much does it cost to film in a studio or on location?

A studio has the light, the sound and the backdrop ready, so setup is short, the sound is predictable and you pay by the hour. On location you get authenticity: your office, your product, your team at work. You also pay for travel and setup time, contend with noise and get fewer takes per hour.

Baltic Podcast Studio in Riga films corporate video, adverts and interviews, in the studio or on location. In the studio, multicam filming with an operator costs €280 for the first hour, then €70/h. An interview filmed on location costs from €300, editing not included. Corporate and advertising video in the studio is priced when you book. To add up a session hour by hour, estimate your session.

How do cameras, crew and people on screen change the cost?

One camera is the cheapest setup and is fine for a single speaker. Every cut then shows as a jump, though, so the editor has to cover it with slides or B-roll (extra shots of the product, the place or someone's hands).

Filming on several cameras puts one camera on each person and another on a wide shot. That costs more per hour, needs more operator work and gives the editor more footage to sync. In return, conversations are quicker to cut, there are fewer retakes, and the result looks more like television.

More people on screen means more microphones, a longer setup and more retakes. For scripted pieces, a teleprompter brings the number of retakes down. The same logic applies to a podcast: see how much a podcast costs.

How much does video editing cost?

Editing is usually billed by the hour, sometimes per finished minute. The hours depend on how much footage there is, how many cameras recorded it, how clean the sound is, how many graphics go in and how many revision rounds follow.

That is why a 10-minute video can take hours or even days to edit. The editor selects takes, syncs the cameras, cuts, cleans up the sound, corrects the colour, adds titles and exports a version for each format, such as 16:9 for YouTube and 9:16 for Reels.

You can keep the editing hours down:

• fix a clear structure before filming;
• get good sound on set, so nobody has to rescue it later;
• write down the cuts you want;
• agree the number of revision rounds in advance.

At Baltic Podcast Studio, video and sound editing is billed by the hour, footage shot elsewhere included. Turnaround runs from 2 weeks to 1 month, depending on the volume, and the first 2 revision rounds are free.

What does a corporate or advertising video include?

Company videos cover a lot of ground: an about-us film, team and culture, a product explainer, a customer interview, an event recap, recruitment and internal training. Adverts need tighter scripts and more takes, often actors or locations, and versions for each platform. Corporate videos more often rely on interviews with real staff; how to film an interview covers that side.

Whoever makes your video, ask them:

• what exactly the price includes;
• how many filming hours it covers;
• how many cameras and operators there will be;
• who writes the script;
• how many revision rounds are included;
• who pays for the music licence;
• which delivery formats you get;
• how long the work takes;
• who owns the raw footage.

AI-generated video is useful for drafts, animated explainers and ideas for B-roll. Real people, real places and a consistent brand still have to be filmed.

How can you plan a video budget and save money?

• Film several pieces in one session: the interview, short clips and photos.
• Reuse the material: one long recording becomes the main video plus short clips for social media.
• Prepare the people who will be on camera. A short rehearsal saves hours of retakes.
• Fix the brief in writing: goal, audience, length, platforms and deadline.
• Learn the booking rules of the studio or crew: the minimum booking, how overtime is counted and whether setup falls inside the booked time.
• Ask for an estimate per stage rather than one lump sum.

In Latvia, one video often needs a Latvian and a Russian version, and an English one for investors or export. Each language adds subtitles or a separate cut, so count the versions in the budget from the start.